Back in 2022, when we registered the PetSpecial domain, we were tired of all the vague and recycled cat grooming advice we found every time we Googled anything related to cats. Most of that content seemed unclear and generic, apparently written by a cheap SEO content writer who probably didn’t care about pets. All we knew was, if we connect with our pets this deeply, there must be something we can do to help people like us — pet parents struggling to get the right kind of information.
That’s when we began writing the things that we always wanted to read.
What this website is
PetSpecial covers a whole host of areas in pet care, especially pet grooming, health and nutrition, home life for your pet, and product recommendations for your furry babies. Now, let us tell you something that will help you pinpoint our passion for all of this – we share a home with different species of pets. Therefore, most of the stuff we write about originates from an issue we personally faced, did research to sort out, and then wrote down for you and other pet parents.
Our content is always fact-checked and thoroughly researched, albeit personal. Also, we have a dedicated network of pet lovers on our chat list who grace us with their thoughtful contributions. But the major bulk of the work comes down to our shoulders. We always ensure that every piece of content follows meticulous standards and the site’s editorial guidelines.
What we are not
We are not veterinarians. That’s why it’s not in our jurisdiction to prescribe medication to your pets. If it ever happens that a pet parent reaches out to us for medical advice, we’ll refer them to an experienced vet instead of entertaining their curiosity. What we can do for you is enlighten you with facts related to pets and pet products, so that you can avoid wasting money on products that are worth nothing.
How we work
Every piece of content begins with a real question – either one that emerged from caring for our pets, or one we sourced from a platform like Reddit, where real people share their problems. Once we’ve settled on the topic, we carefully research it to source material from credible sources, and convert it into plain language for easier understanding.
When it comes to recommending products, we clearly state whether we tested those products on our pets or whether our information is based upon independent research through third-party review. Full details on our editorial guidelines are accessible here.
PetSpecial earns a small commission when you buy a product that we recommend by clicking on the links we share. And this doesn’t add any extra cost for you. But we can tell you with absolute certainty that product recommendations never compromise our editorial principles and objectivity.
Want to send a message?
If there’s something you want to tell us or our team, or if you want us to cover an area of pet grooming we’ve left out, please don’t hesitate to contact us.